ellauri102.html on line 463: The Problem: The problem with this ad campaign was the fact that is promoted “body shaming”. Many feminist groups noted that the wording of the ad insinuates that the body in the picture is the only “acceptable” beach body. This means that any other body type not like the one in the picture is “unready”.
ellauri102.html on line 471: The Problem: Controversy for this ad campaign arose in many different ways. The first was the use of world leaders without their consent. In fact, one of the ads features Pope Benedict XVI kissing a top Egyptian imam which was quickly removed after being condemned by the Vatican.
ellauri102.html on line 479: The Problem: During the time the advert was released, there were many protests and riots taking place in America over the #BlackLivesMatter campaign. The ad took a lot of “inspiration” from these protests and fundamentally undermined the whole point of the protests. In addition to this, the ad also received a lot of criticism for how Pepsi was responsible for “saving the day.”
ellauri102.html on line 487: The Problem: As you can probably see from the advert above, the choice of words for this campaign was very poorly chosen. To make things worse, they specifically aimed the campaign at people in the Middle East which caused many people to call the advert racist.
ellauri102.html on line 495: The Problem: The controversy caused by the advert is as clear as day. Not only is the advert racist, but it’s also insulting to viewers.
ellauri102.html on line 501: The Problem: The main issue with this campaign is that it came across as very anti-police to most of the general public. In fact, there were reports of people complaining and becoming very aggressive in the stores, resulting in LUSH having to call the police. Due to the negative reception of the ads, LUSH ended up pulling them and releasing an official statement on their website.
ellauri102.html on line 507: The Problem: After Kaepernick refused to stand for the national anthem, many viewers became angry at him and viewed him as anti-American. The fact that Nike was using him in their ads made many people believe Nike was also anti-American. This sparked a lot of controversies online with many social media users posting pictures of themselves destroying Nike products, along with the hashtag #JustBurnIt.
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